The second chance for Australian food to win

If you got a chance to listen to the BBC food program about Australian food, an understandable Australian food history will be clearly breezed into your mind. Freshness took over the tile of old-school Australian food, that used to be preserved in the can, and predominates the general understanding of Australian dish. In this article, I am not going to say about how to cook or choose Australian food. Instead, I want to propose some ideas about how Australian food can regain the world dinner table.

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At the very beginning of Australia explore period, sailer and those gold hunter were the initial consumer for food. On the entirely new world, people had no any thought on finding fresh and reliable food on the red earth other than hunting for more quick treasure like gold. Food supply was brought by ship along with sailers. Can food was the only source for the tough life in early days. However, after calm down from the gold rush fever, those people who were not lucky for the treasure started to explore another treasure on the red earth. Agriculture came after the mining activity and turned to the back bone of this country's economy. The breaking-through for Australian food showing on world class stage of food came in during WWI and WWII. Diggers, the way for calling Australian solider, were sent to Euro for digging the trench. Also, horse raised from Australia also worked as power for dragging the war gear. Meanwhile, cattle and sheep were the another important power to feed the solider who is the blood cell of the war machine. From then on, Australian food is the critical ring of the world food chain.

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 Unfortunately, along with booming of mining industry and increase of the labor price, although Aussie food is fresh, it is still given a tag of "expensive".  As nature of being human, people love the fresh food but they are also considering the wallet as well. The off-roof price significantly gives a king hit on Australian food when it is sold in globe market, making people outside Australia away from the premium food. And people living on the red earth inevitably become the victim of expensive food since the restrict regulation over importing cheap vegetable and fruit from oversea. When a door is closed, the god always leaves a window for you. The food grown in Australia is not sentenced to the serious penalty. It still has the chance to regain its historical reputation. China, the giant buyer with full pocket of cash, is the window.

From the 1980s, after the reforming and open-up in economic policy, Chinese people are benefit from being called globe factory. With the help of friendly business policy, cheap labor and raw material ,  large amount of investments are rushing into China with those international firms. Intensive manufacture industries became the profitable sweet desert for many Chinese people, especially peasant who earns little on agriculture while large when they left soil and worked at the factory. The agriculture work force immediately turns to industry blood. Even the earth is also taken and used for building factories. Consequently, drop in crop production is out of question as well as the food safe is out of control after several toxic food issues like milk powder, died egg and fake meat were brought into the light. Finally, the image of current Chinese people is pictured like people with wallet that full of cash have poison food in their bowl.

As the critical trade partner of China, Australia is major iron ore distributor who is selling valuable rock to China. It does a good chance for Australian food as well thanks to its good quality and freshness. The common understanding of Chinese people for Australia is that the country is clean place far away from pollutant. Fresh air, clean water and green land are the typical signature stands for Australia. How can people think the food grown from there is not fresh? 

Chinese people definitely love Australian food products. They came to Australia for purchasing milk powder. There are even some international 'buy on behalf ' business running on both sides. Not just dairy products, Tim tam, iconic Australian desert that is biscuit heavily coated with pure chocolate, is sold at 4 AUD in common Australian market, worths about more than double price when it is on the shelf in Chinese supermarket. And the most famous, woolie home brand table salt, 1 dollar for 1 kg, is priced at 6 AUD in Chinese market. All of these are the consequence of quality of Aussie food and Chinese food safety.

I hardly name the data of food export to China from Australia. But with several remarkable snap shot of  common Aussie food given the off-roof high price at China. It just indicates that Australian food definitely walks to another chance of golden age. Although ore is the major target for Chinese buyer, it appears everyone can notice that food is right after that.